VISIONARIUM
Visonarium was the theme for a graphic design exhibition at the Central Michigan University Art Gallery. The exhibit was produced by a team of designers. Together we created the branding, environmental graphics, and marketing materials.
I lead the videography committee which consisted of two other designers, James Wilson & David Defrane. Together, we worked with the digital marketing committee to create a fun and quirky teaser video that was shared on social media. We also created a welcome video that explained the concept of “Visionairum” and introduced all of the featured designers and their work.
The three of us developed the concept of the videos. David and James organized and directed the photoshoot while I edited and animated the motion graphics.
Project
Visionarium Introduction Video
Role:
Animation and Motion Graphics
Credit:
Brand Design: Becca Thresher
Photography: James Wilson & David Defrane
INSIDE THE EXHIBITION
This exhibition was the brainchild of graphic designer, Becca Thresher. Visionarium is where creativity takes form. It is the internal space of the mind where visions of the future are developed.
Visionarium featured 14 designers and their “visions” of the future. Guests were welcomed by a grand pink wall with a geodesic dome decal and a massive tv that played a whimsical tune. Behind the wall, the designer’s visions came to life. From living on the moon and time travel to urban gardening and overcoming depression. The space was filled with ideas and inspiration for what could be
Special Guest
While the exhibition was on display, Stefan Sagmeister, a world-famous graphic designer, was invited to Central Michigan University as part of the Stephen L. Barstow Art & Design Lecture Series. During his visit, Stefan spoke about his exploration into happiness which included his exhibition titled “The Happy Show” and his independent film titled “The Happy Film.” Stefan concluded his trip with a tour of the Visionarium.
